When establishing an online strategy plan for our company, it is impossible to ignore positioning. Thanks to them, we are visible to customers on the web, and we can count on the development of our business. Knowledge of this issue requires not only theoretical but, above all, practical knowledge. When everyone wants to hit the highest positions in search engines, working out suitable working methods is at a premium. However, there are places where professionals share their knowledge and describe interesting case studies that they have had the opportunity to work on. Keeping track of blogs allows you to always be up to date with all the news. Meet the blogs about web positioning that are important and recommended.
Positioning is the key
Positioning is a process without which we have no chance to be found online. It consists of increasing the visibility of our website in the search results under specific keywords. Generating organic traffic is the most effective way to gain customers in the online space. To be effective, you need to take several SEO activities to create and publish relevant content. The algorithms of the Google search engine are not fully understood, and their operating principles are constantly changed. Currently, algorithms are developing in such a way as to promote the most valuable content.
Good knowledge of positioning processes is not easy to achieve. It requires a lot of time and work, so be sure to keep up to date and follow all the news. So, where can we learn about it? Blogs run by experts on the subject come to our aid. The issues discussed there would allow us to understand the principles of operation and introduce them to the marketing activities of our online business.
SEO blogs worth knowing
Thanks to expanding our knowledge about good SEO and positioning practices, getting to know blogs are worth getting to know. We recommend that you follow our blog, where you will find the most important information on positioning, online marketing and other issues related to online promotion. We publish content for both beginners and intermediate users on our blog. We invite you to read our content, but below we also recommend other places on the web that are popular and share SEO knowledge.
Seostation is primarily an advanced tool that can be used to monitor key phrases. It will also allow us to obtain information about traffic from mobile devices, maps or locations. The Knowledge Base tab on the website is a collection of interesting articles in which we can read, among other things, about changes in Google algorithms, creating content on pages, or positioning in specific industries.
Spray Marketing is an industry magazine, blog platform, and page where you sign up for valuable online and live training. After entering their website, you will find a menu in the upper left corner to take you to interesting subpages with articles on various topics. While reading them, we can be sure that we will use the experience of the most famous marketing practitioners in Poland.
It is a company that offers SEO and content planning tools. They offer packages, which will allow us to use tools to monitor Internet activity and carry out numerous SEO activities. Their blog is a real treasure of knowledge about algorithms, content marketing, e-commerce and generally all issues related to online marketing. In addition, it is worth using their rankings, which collect and present knowledge on given topics. Their website also offers webinars and interestingly described case studies, from which we can learn a lot of practical knowledge and effective solutions.
Everyone knows WhitePress! It is a platform that promotes content marketing and influencer marketing activities. After creating an account, you can publish articles, create copywriting and infographics, establish cooperation with influencers, promote content and monitor the results thanks to analytics and reporting. In their Knowledge Base, we can easily find interesting articles with numerous tips on content creation, SEO activities and positioning.
These are just some of the blogs and sites worth visiting regularly. You will see the next commands in our other posts.
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Our SEO expert team will check if your site is accurately incorporated with Facebook and Google Maps. Advertising and SEO with Dubaiseo.net Usability and Search Engine Optimization (SEO) are significant issues concentrated by numerous specialists. Outline: What makes a webpage benevolence in like manner give it a high SERP rank? Nonetheless, unreasonably unsafe site improvement can undercut the SEO and user experience online.
Situating the site is tied to expanding its permeability in the natural web crawler results, including Google web search tools. Search engine optimization experts impact the site’s assessment by calculations. This is done through SEO exercises comprising site enhancement (on location exercises) and expanding its power through important connections (off-site works).
Web optimization assists with getting traffic to our site over the long haul. The expense of procuring a client from internet searcher results can be a lot less expensive than on account of paid promotions. An appropriately pre-arranged SEO system positively affects site transformations. Situating the site for some inquiries, from the long tail to mid and cash watchwords, additionally assemble clients’ confidence in our site.
Site design improvement on the Internet gives results after quite a while, so it merits showing restraint. The outcomes are likewise not given for the last time. Accomplishing a situation in TOP3, TOP5, or TOP10 doesn’t ensure that we will keep them in the coming months. The positioning depends on numerous components that change habitually.
Web optimization organizations make moves that add to the improvement of the site’s position yet can’t ensure a particular spot in the indexed lists. Google regularly makes abrupt and sudden changes to your positioning. The positioners do not affect on:
changes in positioning calculations,
activities of the opposition,
blunders in the site code or worker activity; for example, secure your site with HTTPS.
Yes, of course!
Positioning the website is currently the most effective way to obtain organic traffic from search engines and attract people interested in the services or products of a given company or online store to the website.
Even small, individual SEO activities can translate into increased traffic on the website.
At dubaiseo.net, we focus on comprehensive service for the entire website and positioning to guarantee a high and stable position of the company website in the TOP 10 and even tops 3 views for the most important keywords.
It isn’t easy to give an unequivocal answer to this.
The time after which you can see the first results of positioning is influenced by many factors: the industry in which you operate, the experience of SEO specialists working on your website, the positioning strategy used, the history of the website, i.e. previous SEO activities, and finally the intensity of the competition itself.
At dubaiseo.net, while positioning the website, we do not strive to achieve the first position for a while – the result is a high and stable position.
We focus on a comprehensive SEO strategy, which – although it is more time-consuming than actions aimed at rapid position growth – ultimately brings much greater benefits and a stable position that you will not lose after a week.
It is worth remembering that the competition is also working on their SEO. Depending on the industry, the popularity of the key phrase or the range of the page, the time needed to overtake it may be slightly longer.
This is a question that appears quite often, and there is no universal answer to it.
The number of keywords for which you can position your website or online store will depend not only on the size of the company and the website itself or the budget allocated to the SEO campaign but also on the potential of the phrases.
It is not worth investing in those that will not bring the expected conversion.
Positioning for a small number of keywords is usually profitable when the website is not yet well developed.
Overloading a few subpages with many keywords will be unnatural and will not appeal to search engine robots.
It will be similar in the case of positioning only for one and two phrases, where SEO activities will be evident and at the same time unfavourable for the search engine, which earns on paid positioning.
At dubaiseo.net, we try to position websites for many phrases, taking into account the broader context of the company’s activity and long-tail phrases, which allow you to place the page in response to precise search queries.
The more visible your site is in industry-specific queries, the easier it will be to build your image as an industry-specific expert.
Tools for tracking and analyzing websites can provide a lot of information that, if read correctly, will allow you to verify the effectiveness of positioning and develop a plan for further SEO activities.
There are several ways to verify the effects of positioning.
Among the most popular are worth mentioning:
1. analysis of the number of visits to the site from organic search results (available in Google Analytics, among others),
2. analysis of the key phrases that direct users to the site (available when combined with Google Analytics, Google Webmaster Tools and Ahrefs),
3. measuring the website’s visibility in natural search results (a good tool for this action is, e.g. Senuto),
4.analysis of the click-through rate (CTR) for each query that causes the page to be displayed in the search results,
5. analysis of the website’s average position for a given query (available, among others, in Semstorm).
The answer to this question depends on many factors.
At dubaiseo.net, we can boast of 20 years of experience in positioning websites and online stores in the Google search engine.
Our SEO specialists have already served over 300,000 clients and follow the latest positioning news.
We always try to cooperate with our clients so that the activities carried out bring the best results.
In our conversations, we often emphasize that some goals require long-term action.
It is hard to expect the website to appear in top positions in Google after a week or even a month of work on its optimization.
However, is there a chance to achieve TOP 3 and TOP 10 views for your company website?
During the SEO audit, we check all the most important elements that determine the final position of the website in search engines.
We try to find areas where corrections can be made.
Positioning is about the quality of the content and the website itself, which – according to an ideal scenario – should be legible for search engine robots.
During the SEO audit, we will check the addresses of subpages, metadata (primarily the title and description tags), the page code responsible for the speed of its loading and readability for search engine robots.
As for the content, the main importance is attached to the appropriate saturation with keywords, the correct distribution of content on the website, and internal and external links.
Website optimization can be divided into two main tasks:
1. technical optimization of the website – within it, we will focus on improving the quality of the code, links, headers or website organization,
2. content optimization – creating descriptions using selected key phrases.
The website should be optimized to read. It does not cause the search engine crawlers a bigger problem.
At the same time, we make sure that its interface is user-friendly and clear for visiting users.
We also optimize the page display speed (which is influenced, among others, by the code size and graphics), headers and meta tags, and internal links.
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